Tuesday, September 13, 2004. Denver, Colorado

Oh, the Satisfaction!
Boosting the Hit Rate in Innovation

“Innovate or Die!” Tom Peters captured world attention with that 1997 mantra. Today, few doubt the truth of his call to action. Innovation -- in products and services, in organizations, strategies, and processes, in communication, transportation, agriculture, medicine, and education – delivers a huge share of jobs, wealth, and progress in our world. Innovation is the source of new advantage, customers, revenues, profits, and equity. And it provides sweet satisfaction when results hit their targets.

To boost their innovation success rate, company leaders can rely on their own trial and error, or they can leverage the experiences of others. Better yet, why not both? The 2004 Colorado Innovation Summit provides the opportunity. Attendees can build on their own experience by hearing from and interacting with successful innovation veterans in many domains. When this kind of experience is offered, few can afford to turn it down.

During the two-day Summit, eighteen corporate managers of internationally known companies will share lessons from the real world of innovation. The agenda includes one keynote, one plenary, two powerful panels, twelve breakout sessions, and lots of opportunities for informal conversations and capturing lessons via the “Lessons Project.”

The speakers work on innovations as diverse as spacecraft and RNA biotech, so their lessons in innovation will cross industry and company size. They’ve each made a commitment to serving the audience with practical, actionable, take-home-and use lessons.

Colorado is fortunate to have a venue like The Colorado Innovation Summit. To find another conference of this quality, one would have to fly to a coast. The Summit is very cost effective for Colorado companies.

For a hint of the significance of qualification and the power of speaker messages, please review the speaker list below.

The Colorado Innovation Summit accelerates innovation vision, process, and profits through lessons from the real world that deliver more competitive, timely, and valuable innovations. Program, exhibits, and networking serve both management and staff in midsize and larger organizations. Date: September 23-24, 8:00-5:00 with an informal reception on Thursday Registration: $445 before September 19 and $495 thereafter Register at www.InnovationSummit.com or by calling 303-666-4133 Venue: Stonebrook Manor, near I-25 at 120th Avenue in Thornton

The Colorado Innovation Summit is organized by Gary Lundquist, President of Market Engineering, and Thomas Frey, Executive Director of The DaVinci Institute. Market Engineering accelerates innovation and brand equity with services in strategic visioning and management of businesses, products, strategies, and launches. The DaVinci Institute is a futurist think tank that produces unique, one-of-a-kind conferences to stimulate debate and action on a variety of topics.

Media Contacts:
Mary Wilson Callahan, 303-774-0499, mary@silverstreakpartners.com
Gary Lundquist, 303-840-9929, GaryL@Market-Engineering.com

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Speaker List
2004 Colorado Innovation Summit
including brief bio and abstract
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Wendy Bohling, Director Product Management, Enterprise Solutions, Avaya
Innovating on time takes a recipe with key ingredients. Vision begins with an idea powerful enough to attract support. Add talent, synergistic leadership, and creativity. Account for the environment… to be understood and leveraged. Recognize performance to enable the next project.

Bohling has 19 years in the telecommunications industry across a diverse set of leading edge technologies with AT&T Bell Labs, Lucent, and Avaya. She holds a BS in Mathematics and a Master's of Computer Science. Wendy’s ability to influence and persuade others is one of her greatest gifts.

Currie Boyle, CTO Vancouver Innovation Centre, IBM Global Services
The dynamic influence of globalization will force companies to reshape and differentiate. That, in turn, requires insight into future business model. IBM has found eight “game changers” that will (or should) impact your decisions.

Boyle is currently Chief Technology Officer at IBM’s largest Innovation Centre (e-business) software development lab. Currie is one of forty global IBMers working on IBM’s contribution to the US Council on Competitiveness initiative. Currie is also the chairperson of IBM’s worldwide Innovation Exchange forum.

Drew Crouch, VP Strategic Development, Ball Aerospace
Thirty-five years after Apollo, humans are stuck in low Earth orbit. Space has lost its place as an innovation catalyst to biotechnology, nanotechnology, and information technology. Events to play out in the coming decade will demonstrate whether we can expect a rebirth of this manifestation of the questing human spirit.

Crouch’s responsibilities include strategic planning, development and implementation; mergers, acquisitions and divestitures; intellectual property management, public and corporate relations and communications; inter-segment marketing; and business development coordination.

Dr. Lawrence Farwell, Chairman & Chief Scientist, Brain Fingerprinting Laboratories
Brain Fingerprinting? is a new scientific method for detecting whether specific information is stored in a person’s brain. Though an extensive R&D process developed the system, full innovation would require proofs. More than just proof of process, these needed to be proofs of confidence.

Farwell holds degrees from Harvard University and the University of Illinois. Recently TIME Magazine named Farwell to the “TIME 100: The Next Wave,” the 100 innovators who may be “the Einsteins and Picassos of the next century.”

Bill French, Co-founder, MyST Technology Partners
French founded Global Technologies to increase productivity of PC database developers. His dBRIEF had 80% market share when acquired by Borland. Bill co-created LapLink. Today, he’s building personal publishing and knowledge management tools based on Web services and XML standards.

Patrick Gonzales, Senior Staff Engineer, Hewlett Packard Company
In spite of massive investment and staffing, HP, like other companies, struggles with translating innovations into profitable business in a timely manner. Solutions include development strategies to fit each product, and iterating technology to establish a dominant design through recapturing, assessing and re-factoring.

Gonzalez has 12 plus years in chip design and imaging systems development and has held positions in manufacturing, marketing, and R&D as manager and individual contributor. Today, he oversees technology transfer and product implementation to Asian contract manufacturers.

Bob Haimes, Corporate Sr. VP Strategy, eCollege
eCollege began as a new company in a completely new industry. A key to success has been sustaining an innovation model through rapid growth, corporate change and evolving market conditions. eCollege has chosen a winning business model, managed for internal discipline, and maintained its values.

Haimes drives eCollege’s long-term planning efforts and overall growth strategy. Haimes has over a decade of experience at Procter and Gamble, where he held positions in brand management, new business development and product engineering, playing a key role in growth of some of its largest brands.

Kim Hibler, VP Product Development, First Data Corporation
Larry Keeley, President, Doblin
What if almost everything we believe about innovation is wrong? First Data’s new framework will build on the virtues of Stage-Gate to take us from the single idea, opportunity, or project in a business unit to the whole spectrum of innovation in the corporation.
Hibler is a member of FDC’s Innovation Leadership Council and has been instrumental in leading the implementation of common foundation processes and disciplines for New Product Development across each of FDC’s major Business Units. Kim came to First Data after almost a decade with American Express.

A co-founder of Doblin, Keeley is a strategist who applies the emerging science of innovation. He has worked pioneering enterprises such as Aetna, Apple, Motorola, Pfizer, Steelcase, and Texas Instruments. He is a board member and adjunct professor for the Institute of Design at Illinois Institute of Technology

Steve Jennings, VP Marketing, Digital Globe
Gene A. Keluche, Chairman and CEO, Native Communities Development Corporation
Jennings has 25+ years experience cartography, aerial mapping, remote sensing and image/data management. Today, he handles marketing strategy, product marketing, communications, vertical market management, and business development initiatives. He has worked with DuPont and Park Aerial Surveys.

Keluche has extensive experience in development and direction of new technology based enterprises in natural resource development, biotechnology, and software. He is a founding Director of the University Corporation for Atmospheric Research (“UCAR”) Foundation.

Steve Jewett, Patent Attorney, Townsend and Townsend and Crew
Intellectual Property is critical to those relying on innovation to drive revenue, yet protecting innovative IP can be expensive. A cross-functional team can apply rigorous patent screening. Having a patent granted does not guarantee freedom from infringement claims. Determining infringement risk is a separate issue.

Jewett joined Townsend after a 25-year career working with Fortune 500 companies in identifying, protecting, and exploiting innovation. At NCR Corporation, he ultimately became Chief IP Counsel. He is past Chairperson of the Intellectual Property Section of the Colorado Bar Association.

William Marshall, EVP Research and Operations, Dharmacon
Marshall oversees Dharmacon’s daily operations and directs the company’s research and development programs. Previously, he held senior scientific positions at Amgen from 1992 through 2002. He received his Ph.D. from the University of Colorado, Boulder in the laboratory of Professor Marvin Caruthers.

Lorraine Martin, Vice President and Deputy, Lockheed Martin
Martin is VP and Deputy of Joint Command, Control and Communications Systems, Lockheed Martin Integrated Systems & Solutions, an organization responsible for both Theater C2 and Strategic C2. She joined Unisys Defense Systems in 1988 as program manager for computer security contracts.

Mike McCracken, Vice Chairman, Tatum Partners
Corporate success always depends abilities insightfully identify and adapt to change. To best leverage internal resources, external resources can be handled through outsourcing. Indeed, businesses will become more and more virtual, supported more by outsourced operations than by internal infrastructure.

In January 1996, Mike joined John and Doug Tatum to embark on creating the first National Professional CFO Firm. Mr. McCracken spearheaded expansion from 10 engagement partners in Atlanta to 350 partners in 28 cities. Mr. McCracken currently serves as Managing Partner.

R.C. Mercure, Jr., Chairman and CEO, CDM Optics
Tom Mahony, Director, Advanced Defense System Business Development, Ball Aerospace
Large companies can no longer rely exclusively on in-house R & D. Outside inventor/innovator become resources for new ideas and technology. On the other side, universities find it difficult to provide innovation to commercial companies. A start-up company bridges the gap.
Mercure founded CDM Optics in 1996. Prior to that, he was Professor of Engineering at the University of Colorado, Boulder. He was Managing Director of the universities Optoelectronic Computing Systems Center, and Director of the Master of Engineering in Engineering Management Program.

Mahony is responsible for early identification of Government Defense & Intelligence opportunities and positioning the company to capture the contract award. Prior to that he served as the Executive Director of the Colorado Advanced Photonics Technology Center.

Fred Vail, Intellectual Capital Development, Saudi Aramco
Dave Harden, Co-founder, Knowledge Continuity Center
Ideas from your agents of change can drive corporate performance. Using those ideas demonstrates respect for employers. Come learn how to innovate a system for capturing those ideas and transforming them into measurable financial results.

Vail has designed and implemented intellectual capital development programs for the Saudi Arabian Oil Company that have achieved savings in excess of two hundred and fifty million dollars. In 2003 he was nominated by Harvard University, Project Zero, to participate in the Learning and Innovation Laboratories.

Harden is founder of the Knowledge Continuity Center and coauthor of Continuity Management. Harden is also a U.S. Air Force officer with expertise in leadership, team building, succession planning, continuity management and innovation facilitation. He pilots the $225 million, technologically advanced C-17.

Mike Weiss, Director of Innovation and Marketing, Landmark Graphics
Executing an acquisition can be difficult, but maintaining the intellectual property and fostering its growth is the key. Indeed, the “People” component in this equation represents the largest “wildcard” of your investment.

Weiss is business manager for Landmark’s petroleum exploration and exploitation product line, including marketing, R&D, finance, and analysis of new and emerging geoscience technology trends and players. He was team leader on both the acquisition and assimilation of several of Landmark’s key acquisitions.